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August 27, 2026

Rina Patel Joins CarePayment as Regional Vice President

NASHVILLE, Tenn. August 27th, 2026 Today, CarePayment announced the appointment of Rina Patel as Regional Vice President of Sales for the West Region. In this role, Patel will lead business development efforts across the western United States, partnering with healthcare organizations to improve financial performance and enhance the patient financial experience. Her hiring marks another step in CarePayment’s continued growth and investment in experienced sales leadership as healthcare organizations place greater focus on the financial impact of the patient experience. 

I’ve always believed that success comes down to two things: strong relationships and a genuine understanding of an organization’s needs— paired with solutions that actually help. Those principles have guided my work throughout my career and shaped how I approach every partnership. Having worked across the healthcare ecosystem, I’ve seen the financial pressures providers face and the impact those challenges can have on patients,” said Rina, “That’s what drew me to CarePayment. I’m looking forward to bringing that same approach to the partnerships we build and the work we do together.” 

With a career spanning revenue cycle management, payer solutions, and healthcare technology, Patel has developed a deep understanding of the challenges facing healthcare organizations today. Her background includes roles at Vitalware, Optum, MedAssets, and Emdeon. 

“Rina’s deep understanding of the healthcare revenue cycle, combined with her ability to build strong, lasting relationships, makes her an outstanding addition to our team,” said Scott Yanover, Vice President of Sales at CarePayment, who Patel will report to. “She brings a wealth of industry knowledge and a genuine passion for helping others succeed. We’re excited to welcome her to CarePayment and look forward to the impact she’ll have across the region.” 

Patel’s appointment follows the recent addition of Rob Urbanski as Regional Vice President for the Southeast Region, reflecting CarePayment’s investment in experienced healthcare leadership. Together, Patel and Urbanski bring deep industry expertise and a shared commitment to addressing the financial challenges facing healthcare organizations and the patients they serve. Their leadership will expand CarePayment’s presence across key markets and support its continued growth with health systems nationwide. 

About CarePayment
CarePayment is the leading patient financial engagement and financing company, helping healthcare providers thrive in today’s digital, consumer-driven market. Our integrated platform, powered by advanced analytics, delivers interest-free, 0.00% APR financing solutions that improve patient satisfaction and loyalty while driving superior financial performance for providers. With flexible recourse and hybrid programs, CarePayment supports every stage of the revenue cycle – Pre-Care, Post-Care, and Pre-Bad Debt – ensuring patients receive the care they need without delay, and providers reduce bad debt while preserving long-term financial health. CarePayment’s financing is always compliant with applicable state and federal consumer credit laws, requires no application, and is backed by a responsive, U.S.-based customer service team. Program accounts are issued by Republic Bank & Trust Company. Learn more at www.carepayment.com.

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